What’s coming up in August 2025: Key dates for retailers

Garden parties and outdoor gatherings are in full swing. Think...

 - Promote easy sharing products like Jacob’s Bites and Crackers with cheese

 - Don't forget sweet favourites like McVitie’s Jaffa Cakes and Flipz pretzels for desert platters

 - Display ideas: “Perfect for BBQs” summer-themed displays

With school finished, families will be heading out for picnics, road trips and days at the park. Think...

 - Stocking up with on-the-go savoury snacks like Jacob’s Mini Cheddars and Crinklys grab bags

 - Backpack sized treats like McVitie’s Gold Billions and Club Layers

 - Display ideas: “Picnic Picks” grab-and-go display near the till

Parents will be planning ahead for packed lunches and after-school snacks. Think...

 - Lunchbox snacks like Jacob’s Tuc, Cheddars and Twiglets

 - After school treats like McVitie’s Jaffa Cakes and Penguin Cake Bars 

 - Display ideas: “Back-to-School Essentials” display with bundle offers

A key weekend for family gatherings, BBQs and last-minute getaways. Think...

 - Chocolate Digestives and Signature for teatime moments

 - Jacob’s Bites and Mini Cheddars for party bowls

 - Display ideas: “Bank Holiday Ready” snacking zone

Hosted across England, this major tournament will draw big crowds and home-viewing parties. Think...

 - McVitie’s Gold Billions Bars and Flipz for match-day treats

 - Sharing bags of Jacob’s Mini Cheddars and Crinklys for TV half-times

 - Display ideas: “Snack Like a Fan” rugby-themed display